A show dedicated to helping you deliver eCommerce WOW with real talk about building our online stores. Every Thursday.


Comprehensive tools and solutions to scale your eCommerce business

The Founder's 90-Day Instagram Lab Kit
Two founders gave Matt completely opposite advice about whether ecom operators should build a personal brand. Rather than pick a side, the 90-Day Instagram Lab Kit gives you the frameworks to decide for yourself. It includes the £5M Decision Sheet (a 15-minute audit that returns a clear Build, Wait, or No-Go recommendation based on your revenue stage, hours, and paid-ads maturity), the Tea-Towel Test Worksheet (a variable-testing framework for finding what actually moves engagement without becoming obsessive), and the Founder Content Scorecard (ten yes/no questions to run any social-media advice through before you waste hours implementing it). Built for ecom founders under £5m.
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eCommerce Conversations with Leo Rodriguez
Leo Rodriguez, VP of River Plate, has spent years watching ecommerce brands quietly overpay on shipping, sometimes billed for 18 pounds on a parcel that weighs two. In this episode he breaks down dimensional weight, cartonization and carrier rate-shopping, the moves that save $2 to $3 on every order and protect margin at scale. He also explains why smaller brands got hammered hardest by the new tariffs, the international shipping gray zones that get products stuck in customs, and why fuel surcharges and packaging costs look like the new normal. Essential listening for anyone shipping physical product.