Welcome to the eCommerce Podcast

Dima Negodiuk runs five businesses with zero employees, and he's never written a line of code. A self-styled Fractional AI Officer, he joins Matt to get practical about where a non-technical ecommerce founder should actually start with AI. They cover why Claude Code is the on-ramp, pointing it at your biggest problem rather than a tutorial project, and the difference between playing with AI and deploying it. Dima shares the 24/7 use cases that give small stores an edge — from an AI call centre to overnight autonomous work — and why a human still has to stay in the loop.