Guest: Chelsea Cohen
Here's a summary of the great stuff that we cover on this show:
- Chelsea selling on Amazon in 2014, faced inventory challenges, leading to the creation of SoStocked with a virtual team.
- Initially attracted to Amazon through a multilevel marketing company, Chelsea and her husband found success within seven weeks of launching a product.
- Chelsea emphasizes the importance of mastering inventory management, avoiding stockouts, and optimizing stock levels to enhance profitability.
- Chelsea discusses the challenges of Amazon's fulfillment system, advocating for utilizing external warehouses and understanding logistics.
- Chelsea predicts a shift in e-commerce towards understanding supply chain intricacies, logistics, and cash flow, emphasizing the need for education on recovering profits within the supply chain.