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What Are You Taking From 2020 into 2021 (Part 1)

From digital marketing specialists to tech leaders and social influencers to ecommerce experts to Behaviour Psychologists, these men and women share what most resonates for them both professionally and personally as they consider what learnings they will carry with them into 2021.

Chloe Thomas:
Amid the challenges posed by the pandemic, the world of eCommerce has been a crucible for business owners and marketers, pushing us to enhance our skills. Forced to scrutinize data, we've learned to discern what strategies work and what to discard. Personally, a key takeaway is the imperative to understand our customers better. Heading into 2021, I'm infused with hope and a renewed love for our industry, recognizing substantial growth and positive momentum. The future appears promising for eCommerce and retail in general, as I see this period as an accelerated phase of an ongoing rebalancing. Survival hinges on retailers adept at crafting exceptional customer experiences.

Padraig Walsh: What has stood out to me the most in 2020 is the incredible resilience and adaptability of humanity. As a teenager, I anticipated a significant event in my lifetime, and I truly hope that the global pandemic is the defining moment. On a daily basis, witnessing people's ability to adapt, show resilience, maintain civility, and extend friendliness and help to one another has been remarkable. Despite certain societal challenges, the overwhelming theme of 2020 for me has been our collective capacity to stay positive, resilient, and flexible in the face of rapid and massive changes.

Ian Moyse: Embrace agility and be open to change while actively investing effort in self-development. Rather than waiting or making minimal efforts, seize the opportunity to explore new roles, recognizing that your skills are transferable. If the task seems overwhelming, break it down into manageable steps and progress gradually. Avoid procrastination by taking small, consistent steps towards your goal, as tackling even the most significant challenges becomes more manageable when broken into achievable chunks.

Nancy Badillo: For many years, I wasn't brave enough to be in front of the camera … What I'm taking for 2021 is to do everything that is going to potentially reach more people. I know that the way to reach the masses is to get out there in front of a lot of people. Being behind the scene is no longer enough to grow a business.

Meyrick D'Souza: The lessons of 2020 are still unfolding, impacting work habits, travel, and market volatility. Digital marketing's real-time adaptability gains prominence, emphasizing the need for a robust data strategy. The future might see a shift from the traditional nine-to-five work model, with individuals exploring multiple side gigs for income diversification.

Neil Roberts:
A renewed attitude of resilience and proactive acceptance of change is my key takeaway. Past experiences, even during tough times, have provided valuable lessons, fostering a calm approach to uncertainties. The understanding that challenges bring opportunities has shifted my perspective, emphasizing the importance of enduring and staying in business to pave the way for future growth.

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